Property Valuation

Under the income approach, 'potential gross income' in Wisconsin refers to:

AIncome after deducting vacancies and operating expenses
BTotal rent if the property is 100% occupied at market rents✓ Correct
CNet income after debt service
DIncome actually collected from tenants

Explanation

Potential Gross Income (PGI) is the maximum income a property could generate if 100% occupied at market rental rates with no vacancies or collection losses.

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