Hawaii License Law

What does Hawaii's administrative rules require regarding a 'brokerage' name approval?

AA. Any business name may be used with no approval needed
BB. Hawaii requires brokerages to use a name that is not misleading, does not imply a different type of business, and must be registered with the Real Estate Commission✓ Correct
CC. Brokerage names must include the principal broker's last name
DD. Only franchised brokerage names are permitted in Hawaii

Explanation

Hawaii requires brokerage trade names to be registered and approved. Names that are misleading (implying the entity is something other than a real estate brokerage), identical to another registered brokerage, or otherwise problematic will not be approved. The name must be disclosed in all advertising and on license documents.

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