Agency
In Maine, 'puffery' in real estate marketing is:
AIllegal misrepresentation of material facts
BGeneral, non-specific promotional statements about a property that are understood to be opinion✓ Correct
CFalse statements about location or boundaries
DAdvertising that omits disclosures
Explanation
Puffery is general, subjective praise ('the best neighborhood in Portland') that is understood to be opinion rather than fact. While not ideal, puffery is generally not actionable misrepresentation. However, false statements of material fact are not puffery.
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