Wisconsin License Law
A Wisconsin licensee who wants to advertise themselves as a 'specialist' or 'expert' in a particular area of real estate must ensure that:
AThey have at least 20 years of experience
BSuch claims are truthful and supportable✓ Correct
CThey obtain DSPS approval for the specialty designation
DThey only use the designation in print advertising
Explanation
Wisconsin advertising rules require that all claims — including specialty or expertise designations — be truthful and supported by actual qualifications or experience.
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