Agency

An Alaska listing agent's 'duty to market' the property includes which of the following?

AListing the property at any price the seller requests, regardless of market value
BUsing reasonable efforts to expose the property to the market, including MLS, advertising, and showing to qualified buyers✓ Correct
CGuaranteeing the property will sell within the listing period
DRestricting showings to buyers the agent personally approves

Explanation

The duty to market requires the listing agent to use reasonable and diligent efforts to expose the property to prospective buyers — through MLS, advertising, open houses, broker cooperation, and other market channels. The agent cannot guarantee a sale but must make genuine efforts to find qualified buyers.

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