Property Management

A Mississippi property manager for an office building that is 60% occupied wants to increase occupancy. Effective strategies include:

AReducing all lease terms to month-to-month
BCompetitive marketing, targeted outreach to businesses in the building's ideal tenant profile, broker incentives, lease concessions (free rent, TI allowance), and addressing any quality/service issues✓ Correct
COnly lowering rents significantly
DAllowing any business regardless of creditworthiness to fill space

Explanation

Increasing occupancy requires a comprehensive strategy: market analysis to understand why space is vacant, competitive positioning, targeted marketing to appropriate tenant categories, broker incentive programs, lease concessions (move-in specials, TI allowances) for creditworthy tenants, and ensuring the building's physical condition and services are competitive.

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