Property Management

A West Virginia apartment complex manager wants to maximize occupancy. The most effective long-term strategy is:

ALowering rent below market indefinitely
BMaintaining the property well, responding promptly to maintenance requests, and retaining good tenants✓ Correct
CAdvertising exclusively on local newspapers
DEliminating all tenant background checks to expand the applicant pool

Explanation

Long-term occupancy maximization comes from high-quality property management: excellent maintenance, prompt response to tenant concerns, competitive but fair rents, and attracting and retaining quality tenants. This reduces turnover costs and vacancy losses.

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